Which Super Bowl car really worked?
MoneyWatch Now that Super Bowl have become as closely watched as the action on the field a new crop of analysts has sprung up The Monday Morning Mad Men. Around the water cooler they submit the commercials to the same scrutiny that ...
GM, Chrysler score in Super Bowl
General Motors scored with an Armageddon-proof Chevy truck while a Clint Eastwood pep talk for America won notice for rival Chrysler during the high-stakes brand battle at Sundays Super Bowl. Other commercials from companies such as Anheuser ...
May Be Coming to Dallas Schools
could soon be coming to a Dallas public school near you. Leaders in the Dallas Indepenent School District are considering allowing companies to advertise at school campuses. Selling could help the district raise desperately needed funds to offset ...
2012 Super Bowl : An Email Marketer's Perspective
Super Bowl arent just for TV anymore. Commercials aired during the big game worked overtime to entice viewers to dish on Twitter and Facebook zap with Shazam surf corporate websites and view and share clips on YouTube. Advertisers across the ...
Storytelling Expected to Score Big in 2012 Super Bowl
The 2012 Super Bowl is expected to be the year for lengthy commercials that tell stories. Back in 2009 Miller High Life caused a buzz with a one-second Super Bowl commercial but such brands as Pepsi Volkswagen and Audi are expected to go long ...
Facebook mobile are on the way
Before too long if you want to update your status on-the-go you may be subject to a new advertising platform. The publication Financial Times has reported that the social networking giant wants to begin offering mobile advertisements ahead of ...
Super Bowl TV: Good game, nasty , pathetic half-time show
I was supposed to review NBCs telecast of the Super Bowl itself. You know what kind of job did Al Michaels Cris Collinsworth and Bob Costas do And I will deliver a short fast version of that. But you cannot review the Super Bowl without ...